Current Status: ACTIVE

The Client

Amerigo produces copper concentrates at its 100% owned MVC operation in Chile by processing fresh and historic tailings from Codelco’s El Teniente mine, the world’s largest underground copper mine. MVC has a twenty five year track record of producing copper safely and profitably and, unlike conventional mines, MVC is not subject to geology or mining risk.

The Deliverables

2 x 30 Second Commercial
2 x 15 Second Cut-Down
National Television Airtime
Digital Video Pre-Roll
Programmatic Display
4 x Greenshoe Radio Interview hosted by Mark Bunting
Specialty sponsorship

30 Second Creative

15 Second Creative

Greenshoe Radio Interview #1

Greenshoe Radio Interview #2

Greenshoe Radio Interview #3

The Results

1st Flight Time: October 18, 2021 – March 27, 2022
Television Spots: 740
Television Impressions: 6,332,750
Digital Video Views: 156,278
Digital Impressions: 1,710,622
Digital Click-Throughs: 1,572

1st Flight