© 2024 GREENSHOE MEDIA GROUP INC. ALL RIGHTS RESERVED
About

WHO WE ARE

We are a full-service media and marketing agency specializing in creative production, strategic communication, and content marketing solutions. Our team is made up of a select group of professionals with over 50 years of combined investor relations, capital markets and marketing experience making us the ideal strategic partner for public companies wanting to communicate their potential.

WHAT WE DO

We specialize in content creation and targeted distribution. Our video production process includes full concept development to ensure your message is unique and on point. Our understanding of how to design and build an investment audience both traditional and digital is second to none. Bottom-line, our goal is to introduce your company to a highly targeted investment audience across proven marketing and advertising channels.

WHY GREENSHOE?

“A Greenshoe is a clause contained in the underwriting agreement of an Initial Public Offering (IPO) that allows underwriters to buy up to an additional 15% of company shares at the offering price.”

An IPO’s Best Friend – Investopia

WHO WE WORK WITH

Cannabis
Technology
Metals & Minerals
Healthcare & Medical
Production

VIDEO PRODUCTION

From concept to delivery we strive to produce forward thinking, business oriented and visually stunning videos. Our video production includes:

 

15 & 30 second TV commercials / corporate / online / AGM and event / animated / testimonial / trade show / explainer / property-facility tour

 

…and virtually anything else you may need, all in stunning 4K quality.

DIGITAL PRODUCTION

We have all your digital design and production needs covered. Our digital design and production includes:

 

display ads / television billboards / sponsor ads / audio interviews / annual reports

 

..and anything else digital you can think of.

Distribution

TRADITIONAL DISTRIBUTION

There is more to television than just buying airtime. Our vast understanding of the traditional media landscape allows us to effectively plan out campaigns by leveraging metrics such as reach, frequency and GRPs all in an effort to deliver the most impactful media mix attainable. We get your brand and story in front of millions of avid retail and institutional investors.

 

ONLINE DISTRIBUTION

Increase brand awareness and interest with our direct-to-investor digital campaigns. Our campaigns are designed with one thing in mind: to introduce your company to a highly targeted, interested and engaged investment audience. Our digital distribution channels include:

 

programmatic / RTB (real-time bidding) / Google + GDN / site-specific / YouTube / exchange specific / native / social media /  digital radio

 

A brand new way to tell your story to a vast investment audience. Hosted by Mark Bunting, the Greenshoe Minute is a short form and long form video interview program airing exclusively on BNN Bloomberg television.

 

The Macro-Micro Approach

The Greenshoe Minute program is designed to deliver a series of highly professional messages to a national investment audience. The program consists of a 60 second television commercial as well as a long form video interview component. The 60 second spot airs on BNN Bloomberg focusing on a high-level introduction of your company while also providing a call to action for viewers to access and watch the long form interview.

 

The Greenshoe Minute also brings a touch of celebrity to the mix and is hosted by former BNN Bloomberg anchor Mark Bunting, a trusted and respected journalist with more than 20 years of broadcast experience . A seasoned and intuitive interviewer, Mark is able to elicit resonating, relevant and actionable information from guests from a wide variety of sectors through a personable and incisive style. Mark asks the questions investors want asked to help them make better decisions about where to put their money.

Our Work
Contact

info@gsmg.ca
HEADQUARTERS
14505 Bannister Road SE
Calgary, Alberta
T2X 3J3
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OPERATIONS
10933 Jane Street, 2nd Floor
Vaughan, Ontario
L6A 1S1
416.488.9663

Get in Touch

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